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Search Engine Optimization (SEO) Certificate Course
D mukunda Rao a Digital marketing trainer, Speaker, Trainer & an Entrepreneur. His passion is around Online Marketing and Social Media innovation, he has spent countless hours in the past 9 years testing the waters of Online marketing and consulted hundreds of Startups and small businesses worldwide. He loves to spend a lot of his time researching for new tools and techniques to leverage the internet platform for his clients’. Since 2008 he has been a part of success for more than 20+ Startups and Small Businesses worldwide, engaging with them in everything right from idea inception to Lead Generation.
COURSE PROPOSED - SEARCH ENGINE OPTIMIZATION (SEO) CERTIFICATE COURSE
Search Engine Optimization or SEO is one among Digital Marketing Techniques adopted by companies to showcase their business pages which consists of products or services in the top search results of search Engines like Google, Bing, yahoo many more.
What is SEO ?
The process of increasing the number of visitors to a website by ensuring that the site appears high on the list of results returned by a search engine.
SEO isn’t just about building search engine-friendly websites. It’s about making your site appears better for people too. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines.
How SEO Works?
Let us take an example assume you are a customer and you want to book a hotel so you may go to google and you may enter a keyword called Hotels in India or hotels in hyderabad , now google may display few pages in google and as we :i.e., customers are lazy so we may click only the top 5 or 6 search results . The Role of SEO Expert is to push their particular hotel website to the top in google is nothing but SEO , in short taking a website to the top in search engines is SEO.
Professional SEO Training in Hyderabad
Parishkar education is the one of the Professional seo training institutes in Hyderabad, offering seo training in Hyderabad. We offer the comprehensive SEO Training with Live Practical’s on Projects. We update our curriculum with the recent updates in the search engines. Each topic of SEO will be discussed in detail with one practical example of implementation to make sure every student will able to understand the topic easily. Attend a Demo to see our training methodology and faculty experience.
We offer hands on practical knowledge with flexible training programs to our students. You can get a very good experience by working on live projects as expert SEO within the guidance of our top faculties.
A website without a proper SEO strategy can get unnoticed very soon – this is why a requirement of expert SEO professionals will always be there in place. Parishkar Education, bring in contemporary SEO training in Hyderabad, having been designed by the professionals who hold an extended industry expertise.
- Search Engine Optimization Course (SEO) Overview…
- Search Engine Optimization Course (SEO) Advantages…?
- On page Optimization
- Off Page Optimization
- Local SEO
- Meaningful content keys – Infographic
- Top tools for SEO
- Monitoring SEO process
- SEO Diagnosis & Report Generation
- Business Analysis
- Search Engine Algorithms
- SEO Career Path
- Future of SEO
- Live SEO Project
Digital Marketing is a growing industry that offers many career opportunities. This certification is best suited for:
- Traditional Advertisers and Marketers, to stay relevant in an increasingly digital world
- Sales, marketing ,Business Development professionals, to improve their sales process
- Aspiring Digital Marketers and Students, to gain entry into the digital marketing industry
- Business Owners and Entrepreneurs, to plan and execute effective digital marketing campaigns for business growth
- Course is designed as per current industry requirement
- Parishkar Technologies Pvt Ltd Certified Course
- Life time access to Latest Content through website
- Trainer’s Support on Discussion
- Case Studies and Assignments
- Research Based Internship
- Hands-on Projects and Assignments
- Placement Assistance
- Self-Assessment Tests After Each and Every Module
- Handouts of each and Every Module would be given to the Trainees
- Alumni Group help for building the business
- Fully equipped Air conditioned classroom with Projector, white board and WiFi internet for practical training.
- Dedicated member’s area for every student that enrolls for the course. Course material PDFs are updated daily so that the same can be used for reference during practice
Section 1: Introduction to Handstands
SEO is the short form of Search Engine Optimization. SEO is all about getting top ranking in Google search results. In other words, SEO is process by which companies optimize their website to increase visibility and ranking in search engine. Due to frequent changes in Google algorithm SEO is becoming more difficult and requires specialist who can work on SEO projects. SEO is not just adding keywords and content, building links and then waiting for results to come. Unfortunately many people still do that like firing a bullet in dark.
The SEO course will be a rich learning experience for all whoever using Internet. This will help you to understand the ins and outs of digital marketing.
On-Page SEO includes providing good content, good keywords selection, putting keywords on correct places, giving appropriate title to every page, etc.
Off-Page SEO includes link building, increasing link popularity by submitting open directories, search engines, link exchange, etc.
Local SEO refers to optimizing a site or pages on your site to show for organic queries in the search engines where the intent of the searcher is to find local information.
Content marketing is the most effective and lucrative form of online marketing, because it not only works, it also builds a media asset at the same time. So it makes sense to understand exactly what makes content effective.
There are excellent search engine optimisation (SEO) tools for each of these tasks and more. we’ve prepared a list of the most useful SEO tools that you can use to optimise your website and step up your SEO game.
SEO is not one-time activity. You need to keep updating your content, keep creating new content on regular basis. If you don’t monitor ranking and update your content you may not be able to maintain your ranking.
This is a very interactive sessions, practical module which will help you to understand better about your website analytics. We our trainers will explain how to get actionable insights from the traffic to your website, so that you can improve design and optimize your traffic.
Your SEO will only gets effective as you learn the analytical insights derived from online activities. The web Analytics course from Parishkar Education guides you throughout web analytics and other traffic sources to better understand the website visitor characteristics and behavior happening behind. You will learn the most important and appropriate metrics and how to use them improve your SEO activities.
Basically, a search engine algorithm is a set of rules, or a unique formula, that the search engine uses to determine the significance of a web page, and each search engine has its own set of rules.
SEO career is part of Digital Marketing field. Career in SEO is becoming popular in India and If you see the history and recent advertisements on popular job portals, you will find that need for well-trained SEO professionals in India is growing every day. Almost every small or big business who have website is now investing in SEO to get top ranking in Google.
- SEO Trainee
- Jr. SEO Executive
- Sr. SEO Executive
- SEO Analyst
- Link Building Expert
- SEO Consultant
- SEO Project Manager
- SEO and SEM Specialist
- Adwords Specialist / PPC Expert
- Analytics Expert
- Digital Marketing Manager
- SEO Trainer
- Freelance SEO consultant
If you become a freelance consultant + Content Writer + Blogger and Affiliate marketer, you can earn handsome amount and enjoy decent lifestyle.
Recent study says that SEO is important for generating leads, it will remain important marketing channel for acquiring new customers. As per this study, more companies are going to invest their marketing budget in SEO. This will generate more demand for SEO professionals in India. Because of growing demand of SEO professionals and increasing awareness, many graduates and web designers are learning SEO to build their career.
This training is amalgamation of theory and live projects. once professionals and students go through this training there is no dearth of opportunities for them.
Title of the Course : Search Engine Optimization (SEO) Certificate Course
Course Duration : 8 Hours
Intake : 20 per batch
Mode of admission : Fulltime
Eligibility : Any person above 18 years of age, a pass in Matriculation/SSC/or Any equivalent course and basic computer knowledge
Admission Process : Online Registration / Offline admission
Course Fee : Rs. 4,999/-
No. batches : One
Teaching Sessions : 4 hours Per Day
Method of Delivery : Live Lectures Only